College of Management and Social Sciences

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End date: 2019

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    INDIGENOUS LANGUAGE AND MTN RADIO YORUBA ADVERTISEMENT: A STUDY OF ADULT RESIDENTS OF OLORUNDA COMMUNITY, IBADAN, OYO STATE, NIGERIA
    (Ife Centre for Psychological Studies/Services, Nigeria, 2019) Oyesomi, Kehinde; Salawu, Abiodun
    The use of indigenous language by companies in providing information and cognizance to people has become a necessity. It is therefore important to understand the effectiveness of the use of indigenous language in relating with people who reside in rural communities via radio as a means of communication through advertisements. The study therefore investigated the effectiveness of indigenous language of MTN Radio Yoruba advertisement in Olorunda community in Ibadan, Oyo state. The study made use of MTN because it is a non-indigenous company and also the leading telecommunication network provider in Nigeria. The study was anchored on the message learning theory. The survey design was used as the research method, questionnaire and interview guide were used as instruments for data collection. The population of the study was MTN subscribers that reside and work in Olorunda community. A sample size of 100 adult respondents was selected. An in-depth interview was conducted with the Trade Marketing Consultant of MTN, Ibadan. Findings revealed that 85.4% of the respondents are aware of MTN radio Yoruba advertisement. Findings also revealed that many of the respondents remember the feature of the advertisements. This study, therefore, recommended among others that Continuous research and evaluation would provide an edge in building and maintaining a relationship as organisations would be fully equipped with the community’s information and know how to relate with them. This way they would be part of the development of indigenous communities and would be fully aware of the evolvement of the people and the community as a whole.
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    INDIGENOUS MEDIA AND RISK COMMUNICATION OF CHEVRON, NIGERIA -IN RURAL COMMUNITIES OF DELTA STATE, NIGERIA
    (Proceedings of SOCIOINT 2017, 2017) Oyesomi, Kehinde; Iyamu, Osamudiame; Oyero, Olusola; Amodu, Lanre
    Every organization both commercial and non-commercial should have a good and healthy relationship with her host community. In the case of oil companies, this is very crucial to their operations. This is why there is the need for proper risk communication methods to be put in place for the host community residents. Hence, there is need for effective channel of communication for risk communication. This research study focuses on utilizing indigenous media for risk communication by oil companies operating in Ugborodo and Ogidigben communities of Warri, Delta State, Nigeria. The study anchored on the medium theory. The study employed both in-depth interview and survey method to afford the researchers the perception of both the organization and the community residents on how risk communication through indigenous media is carried out in the communities. 385 questionnaires were distributed but 357 copies were used for analysis. An in-depth interview was conducted with the community relations manager at Chevron Warri. Interviews were also conducted with the community head of Ugborodo community and the woman leader of Ogidigben community. From the results obtained from both the questionnaires and the in-depth interview, the researchers found out that indigenous media are used by Chevron to communicate with residents of the communities on risk relation situations and this to a higher percentage has been effective. The findings from the survey indicate that the community residents are aware of Chevron’s risk communication efforts which they feel are received early enough, easily understood and prevent casualties associated with these risk situations. Recommendations were made among others that organizations especially those operating in rural communities must fully understand the communication system in operation in the host community. Some of these communities use only indigenous media while some use traditional media like radio and television alongside indigenous media.
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    “Corporate dynamism and cash holding decision in listed manufacturing firms in Nigeria”
    (Problems and Perspectives in Management, Volume 17, 2019) Ozord, Emmanuel; Adetula, Dorcas; Elueya, Damilola Felix; Eluyela, Damilola Felix; Aina, Adenike; Ogabi, Mautin Arinola
    Cash holding decision is a very crucial decision that strongly affects the performance of an organization. Corporate dynamism as a corporate governance tool was explored in this study in order to establish its relationship with cash holding decision in listed manufacturing companies in Nigeria. Board skill, female leadership, foreign directors, board ownership and directors’ compensation were used as proxies for corporate dyna mism. A panel regression model was adopted in this study to examine the implication of corporate dynamism on cash holding decisions spanning six years from 2012 to 2017. Random sampling technique was employed in order to arrive at thirty firms out of thirty-seven listed manufacturing firms, which comprised industrial and consumer goods sector. Board ownership and the existence of foreign expatriates were found to have a significant effect on cash holding decisions. It is concluded that directors with significant holdings tend to be more aggressive towards activities that enhance the performance of a firm, one of which is ensuring that optimal level of cash is held at a particular point in time in order to guide against liquidity problems, which may be caused by overtrading or even keeping excess idle cash, which is supposed to be invested in profitable ventures. Also, the fact that the existence of foreign expatriates will affect cash holding decisions, which may be justified by the fact foreign expatriates are displaying expertise because of diverse experience that they have been able to gain from different parts of the world.
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    Institutions and the Challenges of Development in Africa
    (Department of Sociology College of Business and Social Sciences Covenant University Ota, Ogun State, Nigeria, 2019) Onwuma, Anthony C.; George, Tayo O.
    Africa's development and how it could be engendered has been the subject of scholarly interrogation for many decades. This finds expression in the many development policies fonnulated by African policy makers and political leaders to bail the continent out of the quagmire of underdevelopment. Painfolly, all the achieved results and success stories were disappointingly modest. This paper examines some key institutions such as Economic, Education and the political institutions. It concludes that weak institutions and the failure to fonnulate Afrocentric policies are the bane of development in the continent. Thus, the strengthening and repositioning of institutions in Africa will go a long way in ushering development in Africa.
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    VIOLENCE AGAINST YOUNG WOMEN IN INFORMAL CROSS-BORDER TRADING IN SOUTH-WEST NIGERIA: IMPLICATIONS FOR ECONOMIC DEVELOPMENT AND POVERTY REDUCTION
    (Internation Journal of Gender and Development Issues Vol., 11 No. 4, 2015) Geeorge, Tayo O.; Chukwuedozie, O. N.; Ozoya, M. I.
    Nigerian women, through history, actively participate in the social, economic and political development of their societies. This is particularly true of women in southern Nigeria, especially Yoruba women. Women traders working in the informal sector are often subject to harassment and extortion at the border. These constraints undermine their economic activities. Women are more readily denied access to key trader networks than men. Time-consuming trade procedures and documentary requirements impinge more heavily on women, given the time they need for their household duties. And women working to produce exportable goods and services are typically less able than men to get the inputs and materials that would raise their productivity and allow them to compete better in overseas markets. A major setback for women in cross border trade is violence. This ranges from rape and other forms of sexual abuse, theft, robbery to seizure of goods. This paper therefore, examined the incidence of violence against young women . in informal cross-border trading in South-West Nigeria and its implications for economic development and poverty reduction, relying purely on secondary sources of data and relevant sociological theories. Findings in this project will bring to the fore, the constraints to the success of economic activities of young women and the effects on wealth creation and poverty reduction in South-West, Nigeria.
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    CAPACITY BUILDING FOR WIDOWS : PATHWAYS FOR SUSTAINABLE GRASSROOT DEVELOPMENT IN NIGERIA
    (Covenant Journal of Business and Social Science Vol. 3, No 1 & 2, 2010) Georl!e, Tayo 0.
    This paper examines capacity building for widows and pathways for sustainable grass root development in Nigeria. The increasing n'umber of widows with little or no means of capacity for economic empowerment at the grass root has become an acknowledged social problem in most developing societies like Nigeria. This paper argues the need for capacity building as an urgent step for attaining the needed sustainable national development for this segment of the population. The study relies on survey of942 widows across sixAwori communities, in Ogun state, Nigeria. Using descriptive statistics, the result shows that, about 60 percent of the sampled population had no form of fbrmal or informal education. Thus, they live in abject poverty. This paper recommends the need for both government and Non Governmental Organizations (NGO's) to drive capacity building through formal and Non-formal education, to enable widows especially at the grass root maximize their potentials in the ever changing world.
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    Widows’ Socio-Demographic Characteristics and the Observance of Widowhood Rites among the Aworis of Ogun State
    (Mediterranean Journal of Social Sciences, 2016) George, Tayo O.; Omonijo, Dare Ojo; Uche, Onyekwere O. C; Anyaegbunam, Michael Chibuzor; Shaibu, Albert Oguche
    This study examined the socio-demographic characteristics of widows in Awori two urban and two rural communities of Awori land in Ogun State, Nigeria and the observance of widowhood rites. It utilized a survey questionnaire containing open and closed ended questions to elicit information from 912 respondents. The linear regression was used in testing the hypothesis formulated for the study, in addition to cross-tabulations and simple percentages. The critical variables in the hypothesis are ten (10) indices which helped to measure the socio-demographic attributes of the widows sampled. The indices are: age, education, income, occupation, number of children, sex of children, religion, type of marriage, form of marriage and place of residence). The purpose was to determine which of these indicators had the most effect on the widowhood practices outcomes. The results revealed no relationships between the dependent and independent variables in the first model except for education and type of marriage which were found to be significantly related to widowhood rites. In the second model, widows’ education and occupation were both positively related to property inheritance and statistically significant. Finally, the study presented conclusion and recommendations on the basis of the findings.
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    Credit Risk Management: Implications on Bank Performance and Lending Growth
    (Saudi J. Bus. Manag. Stud.; Vol-2, Iss-5B, 2017-05) Taiwo J. N.; Ucheaga E G.; Achugamonu Bede U.; Adetiloye K.; Okoye Lawrence U.; Agwu M. E.
    This study is an empirical investigation into the quantitative effect of credit risk management on the performance of Nigeria’s Deposit Money Banks (DMBs) and Bank lending growth over the period of 17 years (1998- 2014). Secondary data for empirical analysis was obtained from CBN Statistical bulletin 2014 and World Bank (WDI) 2015. The study employed multiple linear regression model to analyze the time series data. The result showed that sound credit management strategies can boost investors and savers confidence in banks and lead to a growth in funds for loans and advances which leads to increased bank profitability.. The findings revealed that credit risk management has an insignificant impact on the growth of total loans and advances by Nigerian Deposit money banks. The study therefore recommends that DMBs in Nigeria should strictly adhere to their credit appraisal policies which ensures that only credit worthy borrowers have access to loanable funds. Banks are to ensure that funds are allocated to borrowers with decent to high credit ratings.
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    Board Expertise and Sustainability Reporting in Listed Banks in Nigeria
    (2019) Umukoro O. E.; Uwuigbe O. R.; Uwuigbe U.; Adegboye Alex; Ajetunmobi O.; Nwaze C.
    Despite the growing evidence on the determinants of sustainability reporting, there exist limited and inconclusive studies on the impact of board expertise on sustainability reporting. This study investigates the influence of environmentally sensitive, certified or educated board members on the disclosure of sustainability report. Based on the static panel data regression estimators for 10 Nigerian Deposit Money Banks over the period of 2014- 2016, the study revealed that highly educated directors have an altogether constructive influence on the sustainability report disclosure while controlling for corporate administration and firm-level qualities. In addition, we find that the executive and non-executive directors have low experience in environmental issues resulting in an insignificant effect on the disclosure of sustainability reporting. This paper suggests that firms should allow more directors with environmental background, who have a lower motivation to boost transient returns since they are likely to influence environmental performance