College of Management and Social Sciences

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    Effectiveness of Yoruba language radio jingles in promoting knowledge, attitude and practices regarding Lassa fever among women in Ondo state, Nigeria
    (Licensee PAGEPress, Italy, 2020) Oyesomi, Kehinde; Ben-Enukora, Charity; Okorie, Nelson; Adeyeye, Babatunde
    Background: Lassa fever is one of the known Neglected Tropical Diseases (NTDs) that plague some states in Nigeria. Radio jingles in indigenous language have been adopted as a veritable risk communication approach to promote public knowledge in the bid to reduce the incidence of Lassa fever outbreaks in Ondo state which has recorded the highest number of victims in recent times. Given the high level of women’s con tribution in home keeping, food storage as well as maintenance of environmental hygiene practices, their knowledge, attitudes, and practices (KAP), is fundamental for the control of Lassa fever. Objective: The study examines the efficacy of indigenous (Yoruba) language radio jingles on knowledge, attitudes, and practices towards Lassa fever prevention among women in Ondo state. Methods: The study adopted a qualitative approach using Focus Group Discussion as the method of data collection. Results: Majority of the sampled respondents showed ample knowledge of Lassa fever. However, most respondents showed poor attitude towards the rodent vector and the recommended preventive measures have not been fully adopted by the majority of the respondents due to some identified barriers that hinder them from performing certain preventive practices. Conclusion: The radio jingles in Yoruba language have succeeded in promoting ade quate knowledge of Lassa fever among women in Ondo state. Although attitude towards the disease vector is still poor and total compliance with the recommended preventive practices that will reduce the spate of Lassa fever in the state have not been achieved.
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    Disparity in Assess to Media Information among Nursing Mothers in Urban, Suburban and Rural Areas of Ogun State, Nigeria
    (Ethno Med, 19(2), 2025) Oyesomi, Kehinde Opeyemi; Aramide, Afolayan G.; Amodu, Lanre; Adesina, Evaristus; Omole, Funke
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    PoliticalEconomyofCOVID-19andtheImplicationonMediaManagementandSustainabilityinNigeria
    (Health Crises and Media Discourses in Sub-Saharan Africa,, 2022) Owolabi, ToyosiOlugbengaSamson; Nwantah, Nkiruka Favour
    Thisstudyinvestigatesthepoliticaleconomyofgovernment’sresponsetotheCOVID-19pandemicinNigeriaanditsimplicationsformediamanagementandsurvival.Itisaqualitativeresearchthatreliesonprimaryandsecondarysourcesfordatagathering.ThestudydiscoversthattheungainlyanddiscriminatorypoliticaleconomyoftheNigeriangovernment’sresponsetotheCOVID-19pandemicisunfriendlytothemediaasitisisolatedandmadethemediaoperatingenvironmentunfavorableforgrowthandsustainability.ThestudyalsorevealsthatthepastbusinessmodelwherethemediarenderservicebeforebeingpaidanddisseminatenewscontentinhardcopywhilerelingonoldnewsconsumerscannolongersufficeduringtheCOVID-19era.Conclusively,thestudyhighlightssomecopingstrategiesformediamanagerswhichincludepullingresourcestogetherasthroughaconsortium,merger,andacquisitionofoutfitswithsimilareditorialfocus,raisingfundsfromthestockmarket,changingthebusinessmodelofservicebeforepayanddigitizationofcontents.ThestudyrecommendsthattheNigeriangovernmentinconjunctionwiththeinternationaldevelopmentagenciesshouldlaunchamediarecoveryplan(MRP)aswasdoneinIreland,theUnitedKingdom,andFrancetostabilizetheindustryandrepositionittofulfillitsstatutoryrolesinnationaldevelopment.
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    News Culture and Routinisation of Production Processes in Vanguard Newspapers
    (COVENANT JOURNAL OF COMMUNICATION VOL. 11, NO. 1, 2024-06) Ibuot, Udo; Nwantah, Nkiruka Favour; Okeibunor, Ngozi B.
    News production goes beyond the routine of accessing, selecting, processing and interpreting events considered as newsworthy. It involves consequences of journalistic practices that are capable of influencing the professional culture, knowledge and expectations of the given medium. Though news production processes may be influenced by the editorial policy of a newspaper organisation, they should be managed away from slanting which involves omission, differential placement or even burying of anti-policy stories in inside pages. The study is an exploratory attempt that is designed on the methodology of participant observation or ethnography, and constitutes part of the first author’s work experience in the editorial and news production desks of Vanguard newspapers spanning 26 years. Its theoretical underpinnings are the gatekeeping and the agenda setting theory of communication. The paper examines the routine news culture and production processes in Vanguard Media Limited, publishers of one of Nigeria’s leading national daily and weekly newspapers in Lagos. Results of these routine processes include balanced and in-depth reporting of events by the newspaper establishment
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    Sustainability in Social Entrepreneurship: Using a PRISMA Approach to Understand Poverty Reduction and Inequality Interventions in Emerging Economies
    (Ianna Journal of Interdisciplinary Studies, Volume 7, Number 2, 2025) Ogbari, Mercy Ejovwokeoghene; Ingomowei, Preye Samson; Augusta, Bosede Amaihian
    Abstract Background: Emerging economies, often characterised by significant social and economic disparities, provide a critical context for examining how social entrepreneurs can drive sustainable development to reduce poverty and inequality. It has been identified that developing countries are facing numerous problems, especially economic, social, and bio-environmental problems, such as income disparity, unequal access to education, unemployment, information asymmetry, and corruption. Objective: This study aims to investigate the role of social entrepreneurship in eradicating poverty and inequality in emerging economies, such as Sub-Saharan Africa. Methodology: This study employed the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) approach to investigate sustainability in social entrepreneurship in poverty and inequality intervention in emerging countries. Studies were selected through identification, screening, eligibility, and analysis. Results: The findings underscore the potential of social entrepreneurship to contribute significantly to sustainable development goals by fostering inclusive growth and reducing disparities in areas of poverty and inequality in emerging economies Conclusion: Sustainable social entrepreneurship has transformed emerging economies by accelerating transformation, promoting social justice, and ensuring that growth benefits all members of society. 520 Ianna Journal of Interdisciplinary Studies, Volume 7, Number 2, June 2025 E-ISSN: 2735-9891 DOI: https://doi.org/10.5281/zenodo.15483643 Unique contribution: The study could be useful to researchers, practitioners, social entrepreneurs, and governments in making strategic investment decisions and overcoming challenges in poverty and inequity. Key Recommendation: Social entrepreneurs should collaborate with governments, commercial businesses, and community members to garner support and achieve lasting results in solving the problem of poverty and inequality in developing nations.
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    Demystifying Effect of Social Innovation in Flood Remote Sensing: A Schematic Review
    (Journal of Sustainability Research, 2025) Ogbari, Mercy Ejovwokeoghene; Ingomowei, Preye Samson; Ogunnaike, Olaleke Oluseye
    Remote sensing technologies offer valuable tools for flood mitigation strategy and flood monitoring, but their effectiveness is limited by factors such as inadequate infrastructure, limited technical expertise, and the disconnect between technological solutions and local needs. Therefore, this study examines the integration of social innovation with flood remote sensing technologies in developing countries through a systematic literature review spanning 2013–2024. The study explores the systematic literature review on social innovation in reducing the effects of floods, filling the existing gaps, and evaluating the areas of interest when integrating social innovation with flood remote sensing. The study revealed that community based and participatory approaches for engagement in social innovation potentially provide a viable way to enhance flood management. The study will contributes to existing body of knowledge as well as policy makers in flood prone areas. However, further studies could conduct an empirical study to have concrete data and information on how social innovation can be used in flood remote sensing
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    Youths’ socio-economic well-being in Southwest Nigeria: What role can empowerment/poverty reduction programmes play?
    (Taylor & Francis, 2022) Olonade, Olawale; George, Tayo O.; Imhonopi, David; Egharevba, Mathew E.; Kasa, Adamu G.
    ’ plight has worsened with evidence of the increased unemployment rate, poverty, and social exclusion. This study examines the impact of several empow erment/ poverty reduction programmes on the youths’ well-being in southwest Nigeria. The study adopts the quantitative method using uestionnaires for data collection. A total of 425 copies of the questionnaire were collected and analysed using frequency distribution tables and cross tabulation. It was found that despite the high level of awareness (74.6%) of the various empowerment programmes, only a few (17.2%) have benefitted from them. Among those who have benefited, only 41.2% have what they currently do related to the empowerment they once bene fitted. The majority of the respondents, 61.6%, consider the programmes resourceful. Based on the findings, the study recommends properly implementing the empowerment programmes to ensure that those who need them are the beneficiaries, rather than a medium for political expediency. Also, a youth trust fund where youths who have undergone empowerment programmes can always access funds for their start-ups needs to be established. This will promote wealth creation opportunities among the youths and ensure the sustainability of the programmes.
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    Impact of ICT Adoption and Governance Interaction on Food Security in West Africa
    (MDPI, Basel, Switzerland, 2021) Olonade, Olawale; Anser, Muhammad Khalid; Osabohien, Romanus; Karakara, Alhassan Abdulwakeel; Olalekan, Idowu Bashiru; Ashraf, Junaid; Igbinoba, Angie
    The impact of the interaction of governance and information and communication technolo gies (ICT) adoption on food security in West Africa is investigated in this study. The study engaged the system generalised method of moments (GMM) approach on a panel data of 15 West African countries. The data used for the study are obtained from the world development indicators (WDI) and world governance indicators (WGI), for the period 2005 to 2018. The findings show that good governance (government effectiveness and efficient anti-corruption control) can boost food security by between 12% and 20%. Furthermore, the findings show that a 1% rise in ICT adoption may boost food security by 12% to 15%. In explaining the level of food security, the relationship between governance and ICT adoption is positive and significant. This implies that ICT and governance (government effectiveness) interaction may have about 15% positive influence on food security, while ICT and control of corruption interaction may positively influence the level of food security by 8%. The study concludes by recommending that to enhance food security in West Africa, effectiveness in governance and ICT adoption are crucial.
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    Social Entrepreneurship, the State and National Development: A Viable Nexus for Addressing Social Challenges in a Developing Country Context
    (WSEAS TRANSACTIONS on ENVIRONMENT and DEVELOPMENT, 2022) Olonade, Olawale Yinusa; Egharevba, Matthew Etinosa; Ukenna, Stephen Ikechukwu; ONYEONORU, IFEANYI PRINUEL; UGBENU, OKE; KASA, ADAMU GAYUS
    Development denotes a society's continuous progress toward a better existence. Using secondary data and the Conflict/Elite theory, the paper argued that the goals of social entrepreneurs and the Nigerian State are linked and aimed at proffering solutions to societal problems. In practice, the interaction between these actors are lopsided which result from mistrust, flawed policy synergy on requisite social services provision and inadequate funding which have undermined successes of social welfare programmes in Nigeria. The paper findings indicate that bad leadership, poor governance and lack of social inclusion in public policy formulation poses challenge to promoting national/social entrepreneurship development and socioeconomic transformation in Nigeria. The paper concludes with the propositions that establishing mutual networking and cooperation between social entrepreneurs and the Nigeria state elites will engender positive impact toward the implementation of policies that target the people and engender poverty reduction, create employment opportunities and bridge income inequalities.
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    Awareness and Utilisation of Natural and Mineral Resources in Selected Communities of Southwest Rural Communities of Nigeria
    (SAGE Open, 2024) Olonade, Olawale Y.; George, Tayo O.; Rhodes-Ebetaleye, Julius; Imhonopi, David
    Nigeria is often described as a land flowing with milk and honey in reflection of the rich endowment of natural and mineral resources embedded in the country. Sadly, few of its people have benefited from these abundant resources as a large percent age of its population remains poor, particularly in rural areas. Hence, this present study assessed the awareness and utilisation of the natural and mineral resources in 24 selected southwest rural communities. The study adopts the mixed method to eli cit responses from rural and urban respondents in four of Nigeria’s southwest states. Findings from the study revealed a high level of awareness of available resources in rural communities but gross underutilisation of the resources. The study con cludes that the available resources in the southwest rural communities if tapped into, could transform the rural economy and ameliorate the level of underdevelopment in those areas. The study recommends that the government at all levels needs to recognise the rural areas as the fulcrum of national economic development and should be given utmost priority regarding infrastructural provisions and adequate funding